Four products you can’t ignore for new-term sales
It’s been a long hot summer, but a new term beckons for parents and young people (with Scottish kids hitting the school playground already).
While parents and carers hit up the high-street and the big online retailers in a mad scramble to source uniforms and backpacks, there’s also an opportunity for gift and lifestyle retailers to take a share of the consumer spend. Here are some product ideas for new-term preparation and gift giving:
1. Stationery
Is there anything more satisfying than filling up a new pencil case for that first day back at school? With every pen, pencil or eraser, there’s a heavy dose of good intentions attached. Despite heavy phone and ipad use among students, stationery items are still among the most purchased back-to-school items for UK consumers.
Bookspeed inspiration
Shop our pencils and pen set collection
2. Journals and notebooks
Education at all levels is increasingly focused online so taking time out to scribble thoughts on paper can offer some welcome respite from the intrusion of notifications. Plus, the mental health benefits of journaling have been well-documented. A journal or a stylish notebook should be a welcome gift for any student embarking on new academic goals.
Bookspeed inspiration
Shop our journals and notebooks
3. Children’s books
Stories have always offered a safe space for children to work through the big changes in their worlds. Starting school is a major milestone in a child’s short life, but there are some lovely books to help guide young people through this transition. These make great gifts for any little one approaching the big day.
Bookspeed inspiration
4. Student cookbooks
For many young people, starting university means living away from home for the first time. Making sure loved ones are suitably fed is an act of service parents and carers can’t resist, and a student-focused cookbook is the perfect gift to say “you’ve got this, but I’m also here.”