FLEX APPEAL: THE CHANGING FACE OF 70S SKATEBOARD CULTURE (HB

California in the late 1970s: skateboarding explodes as culture, fueled by rapid innovation and a bold new aesthetic. Flex Appeal captures this golden era through the story of Fibreflex, one of its defining brands. Anchored by Stefan Ytterborn’s collection of boards from 1975 to 1979, and enriched by the photography of Jorgen Brennicke and the creative vision of David Gonzalez, the book reveals how skateboarding reshaped performance, identity and youth culture long before it went mainstream.